Baked For You

BBU offers products for every eating occasion- breakfast, lunch, dinner, snacks and on-the-go. We are committed to providing our consumers with positive nutrition in every choice, more wholegrain and plant-based ingredients at every price point, and access to clear information about our products and healthier diets.

Our 2030 ambition:

  • Provide nutritionally balanced, plant-based products to help our consumers build better diets.
  • Less ingredients & better nutrients in all recipes to provide the best nutritional experience.

We are committed to:

Best nutritional profiles for all
Enabling healthier plant-based diets
Transparent sustainable brands

Best Nutritional Profiles for All

A well-balanced diet provides energy needed to keep active throughout the day, the nutrients your body needs to stay strong and healthy and can help to prevent diet-related illness.


Enabling Healthier Plant-Based Diets

In a plant-based diet, proportionately more foods are chosen from plant sources like whole grains. Plant-based diets have shown many health benefits including better digestive health, leaner body mass and reducing chronic conditions like heart disease and Type 2 diabetes. In addition, plant-based diets place much less stress on the environment. Research shows that replacing animal-based diets with plant-based has significant positive impacts on energy conservation, land use, greenhouse gas emissions, water conservation and pollutant reduction.


Transparent Sustainable Brands

Information is power. If people have easy access to meaningful information, they can make better, more nutritious choices for themselves and their families.

Bimbo Global Race logo

Bimbo Global Race

To encourage healthy lifestyles and give back to our communities around the globe, Grupo Bimbo, the world’s largest baking company, founded the Bimbo Global Race. Bimbo Bakeries USA started hosting the Race in the U.S. in 2014 and as a result, donates millions of loaves of bread to those who need it most in local communities to help Nourish a Better World.

Ball Park logo

Girls with Game Initiative

Ball Park® Buns is a long-standing partner and the Official Hot Dog and Hamburger Bun of the Little League® World Series. Ball Park is expanding its support to the Girls with Game softball initiative.

Today, the Little League® softball program has more than 25,000 softball teams and approximately 3000,000 participants (ages 4-16) in more than 25 countries. Since the launch of the Girls with Game initiative in 2018, Little League® softball has seen a growth of 8% in participation and is a key focus as part of the League's female inclusion efforts.  

Thomas' Logo

Operation Warm

Five years ago, Thomas'® began a charitable giving program with Operation Warm, a national nonprofit that manufactures brand-new, high-quality coats and shoes for children in need. Their mission is to provide warmth, confidence and hope through basic need programs that connect underserved children to the community resources they need to thrive.