About Us

Bimbo Bakeries USA is a leader in the baking industry, known for its category leading brands, innovative products, freshness and quality. As part of Grupo Bimbo, the world’s largest baking company, BBU is proud to share the company philosophy

Highly Productive and Deeply Humane in the U.S.



Building a sustainable, highly productive and deeply humane company.


Delicious and nutritious baked goods and snacks in the hands of all.


In 2020 we transform the baking industry and expand our global leadership to better serve more consumers.



  • We value the person
  • We are one community
  • We get results
  • We compete and win
  • We are sharp operators
  • We act with integrity
  • We transcend and endure

Our History

Bimbo Bakeries USA delivery trucks and drivers from mid-1900's

Not everyone is familiar with the Bimbo Bakeries USA name. However, everyone in the U.S. has likely enjoyed at least one of our many products at one time or another. Some of our iconic brands and fresh products can trace their histories back to the late 1800s or early 1900s, when our traditions of freshness and value began. Bimbo Bakeries USA’s story begins in 1994, when Grupo Bimbo – Mexico’s largest baking company with operations in 33 countries – purchased La Hacienda, a California-based tortilla company. Bimbo Bakeries USA then entered the U.S. bread market in 1997 with the acquisition of Pacific Pride Bakeries of San Diego.

The company grew again in 1998 with the purchase of Mrs Baird’s Bakeries in Texas, which at the time was the largest family-owned bakery in the U.S. The combined operations were renamed Bimbo Bakeries USA (BBU).

In 2002, BBU acquired the Western U.S. baking business of George Weston Ltd., adding such iconic premium brands as Oroweat®, Entenmann’s®, Thomas’® and Boboli®. In 2009, Grupo Bimbo purchased the remaining U.S. fresh baked goods business of George Weston Ltd., adding brands such as Arnold®, Brownberry®, Freihofer’s® and Stroehmann®.

In 2011, BBU completed its largest acquisition to date: Sara Lee’s North American Fresh Bakery business. Adding Sara Lee’s bread business doubled BBU in size, enabling us to better deliver on our mission, vision and values.

Today, BBU operates more than 60 bakeries, employs more than 20,000 associates and distributes products through 11,000 sales routes throughout the United States.

Company Fact Sheet

Brand portfolio comprised of leading brands across all meal occasions.

Only commercial bakery manufacturer to serve all 50 states.

12 brands with +$100M in sales.

Newest bakeries incorporate the latest power and energy saving, air emissions and water usage reduction technologies.

Only top 20 food company to focus solely on the baking industry.


BBU offered the first:

  • Potato Bread
  • Sandwich Thin® rolls
  • Wide pan bread
  • Bagel Thin® bagels


Corporate Headquarters:
255 Business Center Drive

Horsham, Pennsylvania 19044


Fred Penny, President


Investor Relations

Bimbo Bakeries USA is part of Grupo Bimbo, which is traded in the Mexican Stock Exchange. You can find investor information about Grupo Bimbo on their

Investor Relations page.



Media Inquiries

Inquiries about Bimbo Bakeries USA can be directed to Buchanan Public Relations at 610-340-3233. For brand-specific inquiries, please refer to websites for individual BBU brands.

Inquiries about Grupo Bimbo can visit the Grupo Bimbo Press Room. Not with the Media? Contact Bimbo Bakeries USA

Bimbo Bakeries USA has resolved a class action of labeling claims relating to certain products. Information about the proposed settlement can be viewed here.